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DealerBot
Resources

Learn dealer network marketing from the source

Guides, comparisons and terms that help when you market across a dealer network.

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Glossary

Dealer-network and local-advertising terms, in plain language.

17 terms · Open the glossary

Guides & Comparisons

Long-form content covering dealer-network marketing in depth.

Guide

Social Media & Ad Management for Dealer Networks

Fundamentals of social media and digital ad management for multi-location brands and dealer networks: central strategy, local execution, and measurement.

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Comparison

Agency or Platform for Dealer Marketing?

Should you entrust your dealer network's social media and ads to an agency or a software platform? A comparison on cost, control, scale, and transparency.

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Guide

Why your Instagram reach looks different in reports

Reach, impressions, and paid share measure different things. Here is why the numbers diverge and which one you should actually read.

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Guide

What belongs in a monthly dealer performance report

How to build a monthly report that works in a dealer network: which metrics, which comparison basis, and what to do with data you cannot measure.

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Guide

What happens when a dealer's Meta connection drops

Why Facebook and Instagram connections drop, which data stops, what comes back, and how reconnecting works.

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Guide

Using WhatsApp properly in a dealer network

Where WhatsApp genuinely helps in dealer networks, what setup requires, and the rules the platform imposes.

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Comparison

How an agency and a platform work together

The often-overlooked third answer to "agency or platform": running both, with a clear division of roles.

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Guide

How many steps should your approval workflow have?

Content approval in dealer networks: how many steps you need, who should approve, and how to clear the bottlenecks.

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Guide

Mobile approval for multi-location brands

The slowest link in an approval workflow is usually the manager who is not at a desk. What mobile approval solves — and what it does not.

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Blog

Notes drawn from our own dealer-network data, plus product news.

Automated reports and budget alerts: who prepares the report?

Performance and monthly social reports go out every month, the ad status table weekly or monthly, on the day you choose, by email to your recipients. When campaign spend reaches the threshold, you get an alert.

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Consent in WhatsApp marketing: not a legal checkbox, the strategy itself

Unsolicited WhatsApp messages cost you fines in the short term and your number's reputation in the long term. For dealer networks that get consent right, WhatsApp is the highest-read marketing channel there is.

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Your comment section isn't customer service — it's a sales channel

The person asking about price, stock or an appointment is in your comments. In most dealer networks, comments are the last place anyone looks. Every unanswered question is a customer walking to a competitor.

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The best times to post for dealer networks: what 16,600 posts tell us

We analyzed 16,600+ posts from 67 dealer accounts. The relationship between posting time and engagement contradicts most dealers' habits.

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TikTok for dealer networks: what works, and what nobody can promise

TikTok is a genuine discovery channel for dealer marketing. But what third-party tools can do on TikTok differs from Instagram — and you should know that difference before you buy.

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Explore DealerBot

The best way to understand the platform is to see how it fits your role.

Platform

All the campaign, AI content, approval and analytics modules.

Headquarters & Brand

Centralized strategy, brand control, network-wide reporting

Dealer

Local campaigns, ready-made templates, fast approval

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